My full name is Afiniki Maita but I go by Afi or Afi Like Taffy! I was born in West Africa, Nigeria, raised in North London, Highgate & I fell in love & married an American man & we’ve lived in Scottsdale for 15 years.

I’m a Style Advisor, Wardrobe Consultant & a Style & Lifestyle Influencer. Crediting my international businessman Father for my love of fashion, watching him order bespoke suits from London at a young age grew my love of textures, patterns & style.

Graduating with a Bachelor’s degree in Media studies in the UK, I moved to Arizona 15 years ago for love, married my American husband & found my calling as an Image Consultant & worked my way up for over 10 years in luxury retail.

After being furloughed for 3 months during the pandemic in 2020, I came to the realization it was now or never to leave my corporate job & create my own styling company, I’d gotten all the tools needed to do this! I used my time to create a business plan, and find an office space & after contacting my clients & asked them if they could follow me, I created Afi Like Taffy & resigned.

2 years on I am a black female business owner of multiple companies, Founder & CEO of Afi Like Taffy Styling, Co-owner of The Power of 3 Wardrobe Consulting company as well as a style & lifestyle Influencer working with different brands.

Utilizing my platform as a digital creator, I educate & inform my audience about living with the hereditary & chronic condition of Type 1 diabetes, sharing my struggles & inspiring others like me to live beyond their condition as diabetes doesn’t mean the end of your life but the beginning of a more mindful one!

I’ve celebrated many successes like features in local media such as the Covergirl of Az Foothills The Issue Edition September 2020, features in Uptown Magazine, Az foothills Trendsetters, Voyage Phoenix, The Knowbook & most recently 2 television styling segments on Arizona Midday Channel 12 News & Arizona Daily Mix, Channel 7 news last October & December 2022.

Cheers & Cheerio,



My full name Afiniki, given to me by my Grandmother means “my all my only” in my native language of jukun Takum, Taraba State in Nigeria.

I’m 1 of 18 children, there are 4 sets of twins in my family & 3 of the sets, all my full blood siblings are twins.

I’ve lived in 3 continents, Nigeria, UK & the US but London will always be home to me.

I was in a musical group called in Harmz Way with 2 other friends from ages 15-18 in London & we thought we were going to be an R&B stars.

Dancing like no one is watching to loud music is one of my favorite things to do.

Styling is in my blood, my dad is an international style icon & whom I got the styling gene from.

My favorite musical Genre is Afro beats & Fav Artists are Joeboy, Tiwa Savage, Rema, Omah Lay, Davido, Teni, Wande Coal, Fireboy DML & Burna Boy.

I love international music from French Artists like Yseult, Tayc & Stromae

I was diagnosed with the hereditary, chronic condition of type 1 diabetes a month before my 27th birthday. Now I require insulin daily to keep me alive. Doctors said my pancreas was in a honeymoon phase, it was dead but imitating a healthy one due to having an active lifestyle. They called it type 1.5 because I got to lead a normal life before diagnosis.

My favorite alcoholic drink of all time is guava mimosas - it’s all in the guava nectar, a little goes a long way & the rest is Prosecco mixed in, yummy!


Holiday Party Ideas with Afi Like Taffy | DEC 2022

Arizona Daily Mix with Brad Perry, Channel 7 News

Fall Looks Perfect for Arizona | OCT 2022

 Arizona Midday Show, Channel 12 news